IFLIX THAILAND, has set its goal to at least double the number of subscribers in Thailand next year, thanks to strong local potential for video on demand (VOD), said co-founder and country manager Artima Suraphongchai.
Artima, who is also the first employee of iflix in Thailand, said that her ambition is for iflix Thailand to become the first choice among VOD options with millions of local subscribers.
“We want to be known as the best service with the most extensive content for all types of consumers. Whether consumers want to watch Hollywood, Korean, Thai or Anime [programming], we have something for everyone,” she said.
After just two years since launching, iflix Group can boast tremendous growth with five million registered accounts as of the second quarter this year, with approximately one million accounts in Thailand.
Artima said that iflix’s main mission is to bring the world’s best entertainment to consumers.
“In 3-5 years, I’d like our brand name to be known as the best entertainment service at the best price with millions of subscribers,” she said.
Article by KWANCHAI RUNGFAPAISARN
It appeared in The Nation on November 20, 2017.