The 20^th Bai Po Business Awards by Sasin, jointly organized by Sasin School of Management and Siam Commercial Bank (SCB), celebrates exceptional Thai small and medium-sized enterprises (SMEs) that excel in sustainability, innovation, branding and marketing, customer focus, operations, financial performance, and people management. On February 24, 2025, the judging panel convened a group of esteemed industry experts and academics, including Associate Professor Dr. Chaipong Pongpanich, Chief Executive of Sasin Management Consulting (SMC), who participated as a representative of SMC. His involvement underscores the academic rigor and strategic insight that guide the selection process — spotlighting SMEs that are not only resilient but are also shaping Thailand’s business landscape with vision and integrity. Since its inception in 2007, the Bai Po Business Awards by Sasin has recognized over 100 Thai SMEs, serving as a platform to highlight businesses that create meaningful differentiation and long-term value. Each year, the judging committee meticulously evaluates nominees, honoring those who lead their industries with innovation, purpose, and a commitment to responsible growth. At the awards ceremony held on May 30, 2025, Thana Siriwanlop, Project Director of Sasin Management Consulting (SMC), represented Sasin in celebrating this year’s winners. His presence reflected Sasin’s commitment to empowering SMEs through strategic support, knowledge-sharing, and sustainable business frameworks. As a trusted partner to Thai entrepreneurs, SMC continues to play a vital role in strengthening SME capabilities and driving their competitive edge. 2024 Award Winners: Six Inspiring Thai SMEs

• Soda Namcha Co., Ltd. Recognized for its White Story grab-and-go health food concept using organic ingredients, free from preservatives, and integrated with zero-waste operations — combining customer-centricity with environmental care.
• Term Nature Industry Co., Ltd. A mission-driven snack company that produces allergen-free, rice-based products like “Grinny” and “O Puff,” while supporting local Thai farmers and pioneering inclusive food innovation.
• Nippan Intercrop Co., Ltd. A leader in sustainability, transforming agricultural byproducts into value-added goods such as animal feed and organic fertilizer, while improving rural livelihoods through fair purchasing and job creation.
• Prolog Titanium Corporation Co., Ltd. Southeast Asia’s largest full-service titanium center, offering engineering solutions with a focus on recycling, efficiency, and cutting-edge material science.
• Micron Promotion Co., Ltd. Manufacturer of Super Lock food containers, featuring Microban antibacterial technology and supported by fully integrated operations — designed for hygiene-conscious modern consumers.
• V-ING Intertrade Co., Ltd. Creator of V!NG, the world’s first carbon-plated running sandals — redefining athletic footwear through performance-driven, accessible innovation rooted in personal experience.

Sasin and SCB: Driving Sustainable SME Growth Through initiatives like the Bai Po Business Awards, Sasin School of Management and SCB reaffirm their shared mission to uplift the SME sector — a critical pillar of the Thai economy. By recognizing businesses that lead with purpose and agility, the awards inspire other entrepreneurs to innovate responsibly and grow sustainably. Sasin Management Consulting (SMC) continues to be a driving force behind this impact — offering SMEs strategic consulting, capability building, and transformation support. As Thailand navigates a complex global environment, the collaboration between academia and industry ensures that high-potential SMEs are equipped not just to survive — but to thrive with integrity, resilience, and vision.