Dr. Pinnaree Tea-makorn, as the Workshop Facilitator for the “AI Transformation Playbook for Business” at the Corporate Innovation Summit 2023 on November 15, brought her expertise as the Lecturer of AI & Business at Sasin to guide participants. She covered the fundamentals of AI and outlined strategies for crafting effective AI approaches for businesses, emphasizing core concepts like AI, machine learning, deep learning, and data science. The workshop also involved practical applications, with participants actively planning AI projects for their organizations based on the discussed frameworks. In addition to her role as a facilitator, Dr. Pinnaree moderated a panel discussion on “Deep Technology Entrepreneurship: From Lab to Market to Impact.” Panelists, including Jason Kakoyiannis, Managing Partner of Ferment, and Carrie Ling, Director of the Entrepreneurship Center at Hong Kong University of Science and Technology, shared valuable insights on incubating university spin-offs and building ventures for deep-tech startups. They highlighted the significance of incorporating a serial entrepreneur or transforming a technical founder with business acumen and a design-thinking mindset. According to Dr. Pinnaree, this approach is crucial for success in the deep tech startup ecosystem, blending technical expertise with entrepreneurial skills to navigate the journey from the laboratory to the market and make a substantial impact.