Kim Chongsatitwatana, Sasin EMBA 2011, Managing Director of Nameebook Co.,Ltd., is responsible for the establishment of an out-of-class learning center, the Go Genius Learning Center, including the marketing, sales and general management of the project. The Go Genius Learning Center is positioned as a learning space surrounded by nature. It is a place of inspiration, as well as an excellent training center for corporate staff. It took Nanmeebooks six years to build this facility, which is located in Pakchong, Korat on a 42-rai plot of land.
“The Ministry of Education, schools, and several organizations have used our services”, said Kim. “There are 2 types of customers. 1. Educational excursions for schools and 2. corporate teambuilding outings, which may be combined with customized courses”, she added.
The highlight of the Go Genius Learning Center is the design of the facility, which has a variety of unique room types. For example, the “Rain Tree Residence” has both a living room and a relaxing area. Each room in the relaxing area was designed by a famous writer from various genres. Khun Suwadee, designer of the project, worked closely with editors to come up with inspiring quotes from books. The Go Genius Learning Center is designed to be a place of relaxation and inspiration for visitors.
In the future, Kim plans to develop curricula/customized trainings in collaboration with specialists from many industries. “In my work, I use the experience and knowledge learned in the Executive MBA Program at Sasin. It helps me take Nameebooks in the right direction in terms of marketing, finance, administration and change management. I asked my classmates to came to visit when we first opened the learning center. They gave me valuable advice and ideas to further develop my business,” said Kim.